"Parents residing in the northern part of London is looking for an extraordinary and qualified instructor to support their most junior child on his initial journey to becoming an British gentleman."
When reading this post, you might naturally skip the phrase "first-steps" as just a turn of phrase.
However, it could be the most important aspect of this distinctive employment listing, as it seeks to hire a mentor for a infant.
Hundreds of applications have now been sent in since the anonymous family posted their request for the £180,000 per year tutor, who has to be "someone very special".
In recent few weeks, the advert has gained attention throughout the press, with numerous wondering why?
Progressive Approach
A tutoring expert, head and founder of a global tutoring firm, which is supporting the family in their search, explained that notwithstanding first scepticism, he viewed the plan "forward-looking", and "progressive".
When he met the family, he mentioned they understood the atypical character of their requirement, and how early in age their son is.
However, they explained that they "were unwilling to delay any longer" to hire a tutor, as they had held off until their older child was five, and by that stage "cultural influence had by then set in".
What precisely did the family indicate by "cultural predisposition"?
It's "everything", Adam responded. "The way you eat, the way you speak".
He stated the elder child had absorbed "extremely delicate, non-verbal cues" from the family, and had adopted their cultural ways. The family informed the consultant they did not want the same situation to recur with their younger child.
The intention: To engage a UK tutor, who needs to speak with RP, to guide the baby right from the beginning.
Osmotic Learning
"Much of the development at the beginning here is kind of osmotic," stated the expert.
It's via this osmosis that the family are hoping the child will acquire the English characteristics they wish to cultivate.
Adam said the tutor needed to be somebody who studied at "prestigious academies – similar types of schools as the family hope to send their son to".
"The educator just has to be the right kind of person, they'll be doing things they aren't even aware they're doing, simply by nature," he said.
Expense Not a Factor
The family explained to him the selected educator should ideally also have familiarity of or interest in horse riding, alpine skiing, creative fields and music so as to influence the child in a diverse set of interests.
More than that though, he said the family desired the tutor to sign up the child on a selection of courses so the child would be "equestrian training and learning an musical instrument by the time they are about three years old".
In the family's minds, guiding their son grow into a "British gentleman" will bring about success and provide access.
"For all the rights and wrongs of that, because it's certainly a class statement," he adds.
Yet, despite all this guidance in "English culture", would the child absorb so-called cultural influence from the multicultural family he resides with regardless?
"Absolutely", answered he. "The family know this might not succeed, but they've simply adopted the attitude of, 'let's give it a go and we'll proceed as early as we can', because the price of it is not relevant," he explained.
Impractical
A number of in the tutoring industry who have similar doubts.
Peter Cui, chief executive of a tutoring service, who also offer individual instructors, stated that "the journey of adopting dual cultures, or in fact, discovering oneself, is something that must be experienced personally, not designed."
The expert wrote that he had moved from China to the United Kingdom at the time of 7 years old, and had been brought up experiencing and embodying two backgrounds. He went on to learn at Cambridge University.
"The notion that a single person can function as a living vessel of Britishness, a person who can in some way transplant the attributes of a English gentleman upon a one-year-old child, strikes me as idealistic and unrealistic," he wrote.
"From my perspective, employing a distinctly UK tutor from babyhood will not necessarily create the result they want.
"I did not have such a figure, and yet I have been lucky enough to experience numerous of the situations they aspire for their son."
He continued: "The truth is, personal identity can not be dictated from the outside; it must be chosen, and it must be internally driven."
Purchasing UK Culture
Of course, English culture is something the CEO hopes can be educated – and commercialized.
"I think the situation that the world holds us in this light is something that we should be cherishing|valuing|appreciating